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These advantages have given new life to the information content business and created the opportunities for a new breed of infomediaries - essentially packagers of information.
The Review adds that in recent years, there has been a considerable growth of infomediaries , which are creating marketplaces, and exchanges for transportation services.
The most significant attempts at providing user privacy in this arena have been centered around the use of infomediaries .
Where mediated costs were traditionally tied to the movement of physical assets, the arrival of the Internet economy provided new infomediaries with the opportunity to gain real power from information assets.
‘We are not a merchant, we are an infomediary , an agent of the merchants, whether they be brick-and-mortar or virtual,’ explains Misunas.
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